The latest from Jason O'Brien

Jun 8, 2020 - by Jason O'Brien, SWBC

Is self-serve banking the new normal?

The current pandemic and its immediate aftermath have upended our daily lives. As social distancing measures begin to ease in some states, many of us are trying to figure out ...

Apr 9, 2019 - by Jason O'Brien, SWBC

5 ways to reduce late loan payments

This past weekend, I went grocery shopping on my iPad. I can see what my dog is up to while I’m at work from my desktop computer. My phone ...

Jun 9, 2017 - by Jason O'Brien, SWBC

The importance of developing an omnichannel experience for your members

As technology evolves, so does your connection with credit union members. In today’s environment, your members may use several digital and in-person channels for conducting transactions and managing their ...

Mar 14, 2017 - by Jason O'Brien, SWBC

What borrowers want: 3 must-haves for your payments system

Keeping up with the latest developments in payment system technology is vital to the growth and success of credit unions today. Consumers are empowered to self-serve for just about everything ...

Jan 12, 2017 - by Jason O'Brien, SWBC

Meeting consumer self-service payment demand

Members have very high expectations when it comes to the capabilities that their financial institutions offer. From sleek, user-friendly online banking platforms to convenient mobile applications, a lot has changed ...

Jun 18, 2015 - by Jason O'Brien, SWBC

Leading your credit union through a technical revolution

When was the last time you heard about a credit union innovation on the national news?  Now, when did you last hear about a technology company offering innovative financial services, ...

Jan 26, 2015 - by Jason O'Brien, SWBC

How decreasing gas prices could affect your credit union

As gas prices have dropped to levels not seen since 2009, consumers and many businesses, such as those in the transportation industry, are enjoying a welcome cash flow. With oil ...

Sep 30, 2014 - by Jason O'Brien, SWBC

Thinking beyond the industry standard

Sadly for me, I’ve reached the age at which I can start saying “when I was a kid” to reference the drastic differences between today’s world and the ...