Five must-reads on member needs

As we zoom in on member needs this month, here are five links to recent stories and statistics that shed new light on what your members expect, demand and dream about – at least where financial services are concerned:

Are Security Issues Undermining Member Confidence?
Nothing squelches a productive member experience like worries over security. In this white paper, The Members Group (TMG) explains how credit unions can help members feel empowered by taking a comprehensive approach to security. Read more here (PDF).

Who’s Really Using Mobile Banking and Payments?
The Fed recently released detailed statistics on who’s using mobile banking and payments – along with how people are using these products. Example: 17 percent of mobile phone users and 24 percent of smartphone users have made a mobile payment in the past 12 months. Read more here.

The Branch Is not a Place; It’s a Product
As mobile usage rises and branch visits decline, members need different things from your branch locations. For an interesting take on that transformation, read more here.