What is the objective?

by: c. myers

Before any project within a credit union is launched, the project manager and project team should construct an appropriate objective statement for the finished project. The objective statement should clearly give anyone who reads it a precise idea of what the project will achieve once implemented.

An objective statement should be SMART:

  • Specific
  • Measurable
  • Attainable
  • Realistic
  • Time-bound

The statement should be written so that it can easily be understood by all stakeholders and easily evaluated at the end of the project. If appropriate, it is helpful to include how the project fits into organizational strategy in order to keep everyone focused on the strategic purpose of the project.

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