You could be missing big credit union money giveaways

by: Gina Ragusa

Did you know that making a quick $100 or earning a free and clear gift card is as easy as checking your credit union’s website, blog or social media page?

Especially during summer, when business tends to quiet, credit unions typically rev up incentives and offers to generate accounts, but also to simply increase credit union awareness.

For instance, First Financial Federal Credit Union ($179 million, Wall, NJ) recently gave away a $100 Visa Gift Card for the best response to the query about how members began financially savvy through credit union member education.

“Financial education and gaining member testimonials for marketing use during the rest of the year was the main goal, but also to increase interaction on our blog,” explains Jessica Revoir, assistant vice president of marketing. “The incentive was determined in order to try to increase participation in the contest so that we would gain valuable member testimonials. We also typically like to give a Visa Gift Card in contest prizes to promote the credit union’s gift cards and because they can be used anywhere. The winner was drawn at random from all participants.”

 

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