Still figuring out digital marketing?
James Robert Lay, CEO of the Digital Growth Institute, details the five most deadly digital marketing mistakes credit unions are making:
1. No plan. Don’t get stuck in “the now,” he says. Create space and time to think, do, and reflect on your marketing efforts.
2. No buy-in. You can’t fear the unknown, change, or failure. Giving into those fears are why mighty brands such as Blockbuster, Toys R Us, and Sears crumbled.
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