David Eads,Q2 Holdings, Inc. (NYSE:QTWO), a leading provider of digital transformation solutions for banking and lending, today announced it is the recipient of a NAFCU Services 2019 Innovation Award for Q2 Gro, a digital sales and marketing platform for financial institutions.
Recognizing groundbreaking solutions that enable credit unions to thrive and compete in a complex marketplace, the Innovation Awards are the highest distinction offered through the NAFCU Services Preferred Partner program. The annual awards honor those that consistently demonstrate commitment to bringing new, unique and valued products that are continually improving the industry for credit unions.
“Competition for deposits and customers is more intense than ever, and financial institutions are seeking new ways to grow deposits and customer relationships,” said David Eads, VP of sales for Q2 Gro. “Q2 Gro helps FIs provide a great first impression in their digital channel, letting banks and credit unions use modern digital marketing techniques to grow faster than ever before – and do it more efficiently. It helps level the playing field so community institutions can compete and win against the big banks.”
Acquired by Q2 in December 2018, Q2 Gro applies best practices in e-commerce to financial experiences to drive growth at every stage of the end user’s financial journey. With its intuitive mobile-first account opening capabilities, financial institutions can reduce abandonment by up to 70 percent and significantly shorten the application process to attract and acquire more customers and deposits. Q2 Gro provides credit unions and other financial institutions with large-scale marketing tactics and streamlined user experiences that allow customers to open a new account in minutes.
“Innovative and effective solutions like Q2 Gro are helping credit unions thrive in today’s ever-changing competitive market,” said Randy Salser, president at NAFCU Services. “Selected by a prominent committee of industry leaders, the Innovation Awards are a great indication of Q2’s continued contributions to the industry.”
For more information about Q2 and Q2 Gro, visit www.q2ebanking.com.