by. Nick Buri
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”Life is 10 percent what happens to you and 90 percent how you respond to it.”
This famous quote from Lou Holtz, a college football coaching legend, applies to your role in helping your small business customers with the problem of fraud.
Fraudsters are increasingly targeting small businesses. Consider these statistics: (1) 95 percent of all VISA credit card data breaches involve small businesses, (2) 73 percent of small businesses were hit by a cyber attack in 2011.
Why are small businesses an attractive target?
• There are over 27 million small businesses (<100 employees) for fraudsters to target. • They have more financial assets to exploit than the average consumer. • They also store and maintain customer data.
