The latest from Bryn C. Conway

Oct 24, 2019 - by Bryn C. Conway, BC Consulting

Is your credit union annoying to do business with?

Recently, I needed to cancel a line on my cell phone. I logged into my account and “cancel a line” was not one of the transactions I could do myself. ...

Jul 24, 2019 - by Bryn C. Conway, BC Consulting

Looking for loans? There’s opportunity in every generation.

When credit unions began, we were the original financial disruptors. Members would come to us to borrow money to finance cars and homes when traditional financial institution would not lend ...

Apr 24, 2019 - by Bryn C. Conway, BC Consulting

Want to grow? Focus on member engagement

Credit unions might be not-for-profit cooperatives, but the point of successful marketing is to increase your bottom line by growing your top line. That means paying attention to member engagement. ...

Jan 25, 2019 - by Bryn C. Conway, BC Consulting

Whether running or strategy, the mantra is just do it!

It’s an exciting time of year. Despite the snow and cold temperature, the training alerts have started to sound for the Credit Union Cherry Blossom 10-mile Run. This race ...

Oct 29, 2018 - by Bryn C. Conway, BC Consulting

The power of PR: Make public relations a strategy priority in 2019

When Anthony Rizzo caught the throw to first base for the final out of Game 7 of the 2016 World Series, making the Chicago Cubs champions for the first time ...

Jul 26, 2018 - by Bryn C. Conway, BC Consulting

Got promoted? Ready your C-legs

Have you ever experienced the somewhat dizzying sensation of getting on a boat and feeling like you’re trying to walk in Jell-O? The science of getting your sea legs ...

Apr 25, 2018 - by Bryn C. Conway, BC Consulting

Is a ‘set it and forget it’ mentality killing your member experience?

Earlier this month, I was doing a workshop on member experience and as a class we were talking about how to spot and eliminate member pain points in experience. I ...

Jan 25, 2018 - by Bryn C. Conway, BC Consulting

Get everyone on the same page with marketing strategy session

You’re a marketing executive and it’s the beginning of the year.  Your plan is to hit the ground running with your newly approved 2018 budget, mass media schedule, ...