The latest from Dayna Johnson Schmitt

Jun 16, 2023 - by Dayna Johnson Schmitt, America's Credit Unions

Craft a robust credit union strategy in a changing landscape

Strategic planning season is fast approaching. A recent Credit Union National Association survey of CUNA Environmental Scan purchasers revealed that 50% of credit union leaders expect their strategic planning sessions ...

Jun 30, 2021 - by Dayna Johnson Schmitt, America's Credit Unions

Know your credit union, know your members, know the industry

Imagine that you and your family decided recently to take a road trip. The big day arrives … you put your suitcases, snacks, kids and pets in the car, and off ...

Jul 15, 2020 - by Dayna Johnson Schmitt, America's Credit Unions

Four industry trends to shape your strategic priorities

Due to the rapidly evolving landscape, researching and analyzing various sources to compile reliable data and extract insights steals valuable strategic planning time. With so many competing priorities, it can ...