Eric is the co-founder and CEO of Rival, one of the fastest-growing marketing consultancies in the US and UK. Rival specializes in building challenger brands and marketing strategies to disrupt categories, working with scale-ups like Clair Bank and Q2, as well as incumbents like JP Morgan, Reebok, and Activision. He was previously the CMO of 11:FS, a fintech venture builder, and the MD, EMEA of VaynerMedia reporting directly to Gary Vaynerchuk for seven years.