By Michael Downs, Vice President of Marketing, Momentum As the debate continues around the future of credit union branches, Momentum and the Financial Brand recently conducted an analysis that produced ...
by: Michael Downs, VP of Marketing, MomentumAs much as we may want to believe infomercials or the wisdom of the cast from the “Real Housewives of New Jersey”, ...
by: Michael Downs, Vice President of Marketing, MomentumIn his 1942 book, Capitalism, Socialism and Democracy, Harvard economist Joseph Schumpeter introduced the term “creative destruction”. He proposed that there ...
by: Michael Downs, VP of Marketing, MomentumFor decades, it has been drilled into our collective, corporate consciousness that if businesses aren’t growing they’re dying. And ...
by: Michael Downs, Vice President of Marketing, MomentumOur work with Credit Unions across the country affords Momentum the opportunity to engage with executive management teams on a diverse set of ...
by: Michael Downs, VP of Marketing, MomentumIntegrating one’s brand throughout an organization is certainly easier said than done, but credit unions that successfully “live the brand” ...
by: Michael Downs, VP of Marketing, MomentumTypically, the words love, passion and commitment do not immediately come to mind when thinking about credit unions, but we found those sentiments to ...
by: Michael Downs, VP of Marketing, MomentumIt’s a ubiquitous phrase in the business of retail, yet William Dillard’s words, “Location. Location. Location.”, have never ...
