The latest from Sean McDonald

Oct 3, 2012 - by Sean McDonald, Your Full Potential, LLC

Make it Easy to do Business with Your Credit Union

by: Sean McDonald, President, Your Full Potential, LLCWe’ve all had the experience of deciding against doing something because we perceived it to be too difficult or time-consuming. Instead, ...

Aug 28, 2012 - by Sean McDonald, Your Full Potential, LLC

Leading Change in Your Credit Union: Personalities & Politics

by: Sean McDonald, President, Your Full Potential, LLCIt can be difficult at times for a leader or a manager to deal effectively with the culture and structure of an organization.&...

Aug 2, 2012 - by Sean McDonald, Your Full Potential, LLC

Want Growth? Credit Unions Need to Avoid 3 Black Holes!

by: Sean McDonald, President, Your Full Potential, LLCThe latest round of data on credit unions indicates that the industry is in very good shape. Of course, there is always ...

Jul 3, 2012 - by Sean McDonald, Your Full Potential, LLC

Don’t Forget About Gen X Credit Union Community!

by: Sean McDonald, President, Your Full Potential, LLCA lot of credit unions are doing some great things to help attract younger members. And even more credit unions are taking ...

Jun 1, 2012 - by Sean McDonald, Your Full Potential, LLC

Motivate, Energize, and Inspire – 5 Steps to More Productivity

by: Sean McDonald, President, Your Full Potential, LLCCredit union leaders need to find ways to keep their employees motivated, energized, and inspired. If employees are properly motivated, they will ...

May 1, 2012 - by Sean McDonald, Your Full Potential, LLC

Emerging Trends and What They Mean for Credit Unions

by: Sean McDonald, President, Your Full Potential, LLCAs credit unions continue to focus on new and innovative ways to connect with members and potential members, they should take a close ...

Apr 2, 2012 - by Sean McDonald, Your Full Potential, LLC

4 Signs That Your Credit Union May Be Faltering

by: Sean McDonald, President, Your Full Potential, LLCNot very pleasant to think about, right? Sorry but the reality is that there are some credit unions that are in danger ...

Mar 1, 2012 - by Sean McDonald, Your Full Potential, LLC

The WOW! Factor 3 Ways to WOW! Your Members

by: Sean McDonald, President, Your Full Potential, LLCThe word "wow" is used for many reasons. We use it to communicate our approval about something, to let others know that ...

Sean McDonald

President
Your Full Potential, LLC

Web: www.YFPTips.com

Sean McDonald is the President of Your Full Potential, LLC and the Founder of ABSURD! Leadership. He is a highly regarded speaker at national and international conferences for the credit union industry at which he has addressed thousands of credit union executives, directors, and employees. Sean was an employee of credit unions (specializing in business development, marketing, sales, and culture) before branching out on his own.

Some of his clients include Credit Union National Association, CUNA CPD, CUNA Councils, CUES, NAFCU, NCUA, the World Council of Credit Unions, and CU Conferences, Inc.

Sean has presented for several credit union leagues and associations both in the United States and internationally and has also conducted strategic planning, consulting, and training sessions for dozens of individual credit unions throughout the country.

He has written extensively on many professional and personal growth topics and his work has been published in a variety of newspapers, trade magazines, and industry publications. He has been interviewed and featured in Credit Union Times, Credit Union Journal, CU Insight, and others. He is the author of two books: Stop Complaining! Start Growing! Lessons on Growing Your Business & Career & What’s In It For Me? The Driving Force Behind Making Decisions & Better Leadership. Both are available on Amazon.

He is a member of the National Speaker’s Association and the American Society for Training & Development. He is the Past Chair of the Executive Committee of the Credit Union National Association’s Marketing & Business Development Council and is a contributor to various advisory boards and task forces around the industry.

In March 2008, he was the recipient of the Business Development Professional of the Year Award from the Credit Union National Association’s Marketing & Business Development Council.

In August 2013, Sean was named a Trailblazer Below 40 by Credit Union Times.

Sean lives in Kingwood, TX with his wife and two children.