The latest from Tom Glatt, Jr.

Nov 18, 2013 - by Tom Glatt Jr, Glatt Consulting

Why drive a cohesive common bond?

I recently read a research paper entitled “Social Resilience in Online Communities: The Autopsy of Friendster.” The paper explores thought-provoking findings with regard to the strength of network connections required ...

Oct 21, 2013 - by Tom Glatt Jr, Glatt Consulting

It’s Hip to Be Square

Just this week a company called Square issued a press release touting a new innovation. The company is known for the Square Reader, a free adapter for mobile devices that ...

Oct 1, 2013 - by Tom Glatt Jr, Glatt Consulting

Social media is not a “goal” – Part 3

This article is the third in a three-part series in which I am focusing on the use of social media as a tactic to help credit unions achieve three overarching ...

Aug 26, 2013 - by Tom Glatt Jr, Glatt Consulting

Social Media is Not a “Goal” – Part 2

This article is the second in a three-part series in which I am focusing on the use of social media as a tactic to help credit unions achieve three overarching ...

Jul 23, 2013 - by Tom Glatt Jr, Glatt Consulting

Social Media is Not a “Goal” – Part 1

For many credit unions, “getting on social media” is defined as a goal. Just getting on the social media bandwagon is simple–anyone can create a Twitter or Facebook account. ...

Jun 26, 2013 - by Tom Glatt Jr, Glatt Consulting

The Lost Art of the Sales-Driven Thank You

I needed a couple of suits for travel/road trips. Inexpensive yet durable, that could handle dirty airplanes but, if damaged, would be “easy” to replace. I bought two suits ...

May 23, 2013 - by Tom Glatt Jr, Glatt Consulting

Alignment Matters

Since 1995 I have worked with hundreds of credit union leaders on various aspects of organizational strategy (thousands if you count conferences, schools, and workshops… but who’s counting?). Over ...

Apr 22, 2013 - by Tom Glatt Jr, Glatt Consulting

Is Credit Union Marketing Back?

As a strategy consulting resource for credit unions, I am often asked by clients about the strategies of other credit unions in areas such as lending, branching, and technology. I’...