Awareness continues to reach consumers

Credit Union Awareness continues to be a pillar of our Financial Well-being for All work and connected more than 10,000 consumers with a participating credit union in the final months of 2022 alone.

We had 16 million consumers visit the YourMoneyFurther website in 2022, including 365,000 to the credit union locator/matcher tool.

The average visitor to the YourMoneyFurther website spent more than three minutes on the site in 2022 (up from 37 seconds in 2021), and the No. 1 search was financial counseling and education. Sixty percent of visitors are between 18-34, and 92% of visitors were on a mobile device.

The most read articles on the website are the difference between a bank and credit union; tips for saving money; and how to invest.

 

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