Communication in the new normal

Let’s talk communication. Text, email, call, video-chat, carrier pigeon . . .

There’s no shortage of ways to communicate with your customers and members. But, riddle me this: Just why is it so important for financial institutions to utilize multi-channel communication?

Here to answer that question and more on CRMNEXT’s Banking On Experience podcast is Charlie Peterson of Allied Solutions.

Why omnichannel communication is especially important right now.

• Interaction time has changed. From food delivery to online banking, everything can now be done from your living room. According to our expert, 35% of people were doing mobile banking prior to COVID. And now, it’s up to 50-75% and rising!

 

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