UNM Sports Properties

UNM Sports Properties, a subsidiary is Playfly Sports, is UNM’s contracted multi-media rights  holder. Playfly Sports obtained the rights to UNM Athletics’ multi-media and sponsorship rights  in 2019. These rights include facility naming rights, print programs, event marketing, signage,  and select social media content. UNM Sports Properties is tasked with monetizing these rights  for the betterment of the UNM Athletic Department.