Conversational artificial intelligence primed to redefine member experience in 2022

Newest generation of chatbots far more effective, case study suggests.

Credit unions seeking to expand their reach are often caught between their mission to offer the very best service to their members and their aggressive growth plans and revenue goals.  Striking the balance and getting the best of both has led to some exciting innovations.

Of course, we all learn from the first iterations of any new technology solution, and chatbots are no exception. The first-generation chatbots were quickly found to be lacking in accuracy and scale, whereas the newer agents are making great strides in improving the member experience.

What Makes Artificial Intelligence ‘Conversational’?

Conversational AI is at the forefront of problem-solving and customer service for those who need to help large customer bases quickly and effectively in the post-pandemic age. While the first editions of “conversational” AI were less conversational and more robotic, the next generation is going to dramatically improve the engagement experience for those in the world of finance.

 

continue reading »