CU young professionals visit Brazil for immersion trip

Members of the World Council Young Credit Union Professionals (WYCUP) program are in the middle of a week-long immersion trip designed to foster the creation of a toolkit that can be used to replicate the Sicredi Youth Committee model at credit unions across the globe.

Sicredi, Brazil’s largest credit union system, establishes Youth Committees at the individual credit union level. The committees consist primarily of members, with a few employees present to connect activities with the strategic goals of their credit union. The initiative builds awareness of financial cooperatives among this important demographic to ensure the future viability of the organization, but also strengthens the relationship with young members by:

• Stimulating a culture of volunteering;
• Encouraging social responsibility;

 

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