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CUInsight Minute with Lauren Culp – May 1, 2020

Welcome to the CUInsight Minute, sixty seconds from our Publisher & CEO Lauren Culp with the top three of our favorite things from the week.

Mentioned this week:

*I'm excited to be attending the CO-OP Financial Services virtual THINK 20 event on Thursday, May 7. Join me and register here.

If you aren’t capturing website leads right now, you’re missing precious opportunities
byDERIK KRAUSS,BLOOMCU
We’re in a recession and lending is down, which means your credit union has fewer opportunities to earn revenue. People are still applying for loans and opening accounts, just not as many. And now, they’re even more likely than before to apply through your website since all your lobbies are closed. (read more)

Why consumers walk away from loan apps that aren’t intuitive
by STEVE MALONEY,SYNC1 SYSTEMS
When it comes to loan apps and the digital age, outdated techniques won’t work. Millennial consumers “live” on their mobile devices while Generation Z was raised on digital from birth. Hence, younger consumers rely heavily on smartphones for shopping, banking, social media, work, entertainment, and reviews/feedback. (read more)

Don’t pause DEI
by ANGELA RUSSELL,CUNA MUTUAL GROUP
Credit unions are more vital now than ever before. They are on the front lines, serving as a sheltering tree and a safe haven for the financial health and well-being of their members and their communities. As part of this industry, you remind your members they are not alone during this pandemic. You are showing up and demonstrating the credit union difference every day. (read more)

Author's Note: May the 4th be with you next week.

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