byRon Daly
HappyInternational Credit Union Day! TheWorld Council of Credit Unionshighlights CUs all around the world today and their work in their communities. Twitter's all abuzz (#ICUDay, if you're interested) and credit union workers and members...are aware? Are excited? Are doing something special?
I'm not sure. I haven't seen a lot of contact or marketing come my way related to ICU Day. I think it would be cool if there was some action you took today, like opening presents or lighting a candle on certain holidays. But what could it be? Moveallyour money to a credit union? Go to your nearest CU branch and have a glass of apple cider with the tellers and manager? Play a song? Mail a letter?
Maybe it should be a "push"-style celebration where the CU comes to you in some way. Maybe they mail you a "thank you" card for being a member or call you on the phone and tell you they love you. If there was an exciting, emotional moment attached to this kind of thing, ICU Day would be a day people would get excited about every year.