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Leadership

How Dr. Rick Will transformed credit union strategy through leadership and volunteerism

Dr. Rick Will

For nearly two decades, Dr. Rick Will has exemplified what purpose-driven board leadership can achieve. Through his volunteer service with USF Credit Union, including nine years as board chair, he has elevated the organization with forward-thinking governance and a commitment to member-first decision making.  

Under his leadership, the credit union more than doubled its assets and grew membership by nearly 30%, reflecting the deep and lasting impact of his service. 

Dr. Will’s dedication to innovation and exceptional board performance has earned him recognition as the 2025 CUES Distinguished Director, an honor celebrating board members whose leadership strengthens their credit unions and the movement.  

His story is one of service, vision, and the belief that volunteer leadership can transform organizations and lives. 

Diane Franklin

CU Management

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