Economic justice for all: How SCCCU lives and breathes its WHY

Take a look around your community and ask questions. Be humble, be courageous, and take a leap.

These are guiding philosophies for Katie Fairbairn, Chief Experience Officer for Santa Cruz Community Credit Union (SCCCU), and Kerry Fulton, President & Owner of Southwest Strategic Marketing. They join The Remarkable Credit Union to talk about their mission of economic justice and financial freedom for all, how that guides everything they do, what makes their award-winning “Return the Favor” campaign distinct from other community giving campaigns, and how to balance mission and margin.

This month’s BIG Question: What does economic justice look like in practice and how can a credit union work toward achieving it in their community?


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