From education to behavior change: How to financially empower your members

We all have our own money story. Our financial habits, as well as the beliefs and emotions we have around money, are largely inherited from our parents and the communities in which we were raised. The good news is that we have the power to change these habits, beliefs, and emotions. But we need help. A webpage with links off to financial education resources is likely not enough to reshape your members’ money stories.

Georgia Lee Hussey, a sculptor and writer turned wealth management firm CEO, joins us on The Remarkable Credit Union podcast to address today’s Big Question: How can credit unions move from education to actual behavior change when it comes to helping members be financially empowered?

We also explore how we can align our finances with our values, and how those with means can structure their wealth to benefit the common good.

Key takeaways

  1. The myth that you can’t make investments aligned with your values and still make money is just that—a myth
  2. Our money stories determine our financial habits, and we all have the power to reshape them
  3. Advice & hands-on planning is what we consumers really need to work toward behavior change

 

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