Global executive survey explores building digital trust amidst emerging technologies
Consumer adoption of digital transactions was a trend well before COVID-19, but has increased significantly in the wake of the pandemic. While this has been a saving grace for many companies, it has also opened the door to distinct rises in digital fraud. For consumer-facing businesses, there has never been a greater need to fine-tune and deliver a truly friction-right user experience: one that simultaneously enables smooth digital transactions and strong authentication and fraud prevention measures.
To better understand how businesses around the world are navigating this evolving digital consumer landscape marked by increased fraud, the Economist Intelligence Unit, in a study sponsored by TransUnion, recently surveyed 1,610 executives from 12 different economies: Brazil, Canada, Chile, China, Colombia, the Dominican Republic, Hong Kong, India, the Philippines, South Africa, the UK, and the US. Compiled into this report, New Dimensions of Change: Building Trust in a Digital Consumer Landscape, the results of this research reveal business leaders’ perceptions of global economic inclusion, fraud prevention and consumer privacy, and explores the emerging technologies that are poised to help businesses overcome hurdles — or perhaps introduce new challenges — when it comes to building digital trust.
Primary topics covered in New Dimensions of Change
- The impact of national digital IDs and biometrics on economic mobility
National digital ID programs ensure that each resident has a digital identity, and many of them rely on biometric data for authentication. How do business leaders around the world feel about national digital IDs becoming more widespread, and what are their expectations for the future of biometrics?
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