Imagine . . . if Amazon bought your bank

As a thought experiment, imagine if one evening Amazon CEO Jeff Bezos had one too many cocktails and errantly gave an order to purchase your bank. Imagine further that, a bit embarrassed from this mishap, Bezos sent an Amazon strategy officer to figure out what exactly the company had bought and how to make “lemonade” out of a legacy investment.

The following fictional memo describes what the team at Cornerstone Advisors imagines would transpire. The framework to assess the acquired bank is based upon Bezos’ famous 2016 shareholder letter that outlines Amazon’s core business philosophy.


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