Millennial Generation: Overhyped or just right?

by Taylor W. Wells, On The Mark Strategies

Millennials. Millennials, Millennials, Millennials. Oh, did I forget to mention, Millennials?

There they are, seemingly in every news story expose about politics, economics, social media, you name it. If there’s anything the Millennial Generation gets right, it’s self-aggrandizement via social media recognition.

Do they have money? Yes.

Are they a rising financial power that banks and credit unions are wise to address? Yes.

Are they the sole generation that with the click of yet another selfie will save the future of financial institutions as we know them? Tap the brakes on that.

Sandwiched between the Baby Boomer Generation and the much mentioned Millennials are people like me — Gen Xers. Remember us?

 

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