Humans recognize patterns and familiar shapes even if they are incomplete because individual elements are perceived as parts of a larger whole. For example, we perceive the image above as a circle and a square, [...]
Your website is your most visited branch. As your most important branch, ideally you continuously invest in your credit union website design to improve its experience and increase the number of applications you get from [...]
The Law of Similarity is one of several principles of visual grouping that come from Gestalt psychology. It states that when objects within an assortment are similar in color, shape, size, or some other quality, [...]
The Law of Proximity is one of several principles of visual grouping that come from Gestalt psychology. It states that when objects are near each other they appear to be related or form a group, [...]
Your credit union’s website is your biggest and most important branch because more people interact with your website than any of your brick and mortar locations. Given the importance of your website, how it’[...]
Imagery is one of the most important parts of credit union website design. The stats below really drive home the importance of images: Articles with images get 94% more views Including a photo and a [...]
A couple weeks ago, we discussed how to make the blog posts ADA compliant. In this post, we’ll discuss how to do the same for the PDFs on your credit union website. Addressing compliance [...]
I’m a founder of an award-winning credit union website design agency called BloomCU and I know ADA compliance is a massive concern right now—and rightfully so, because many credit unions have been served [...]
Imagine you’re sitting in a marketing meeting. Besides the uncomfortable chairs and the limited selection of bagels, things are going great! Ideas are flying for new mission statements and punchy, engaging taglines. But then [...]
First impressions matter. If people got past first impressions quickly, then Pride and Prejudice would be a short story, not a 300+ page novel. Job interviews wouldn’t feel so stressful, and we’d all [...]
More people interact with your website than any of your brick and mortar locations, which is why your website is your biggest and most important branch. So, are you giving your credit union website design [...]
If you had to lose one of your senses, which one would you pick? We’re willing to bet it’s probably not your sense of sight. There’s a reason for this. Most humans [...]
ADA compliance affects every single credit union website. Maybe you’ve already had your website double and triple checked for ADA compliance issues by an auditing company, but are you keeping an eye on the [...]
Everyone is looking for something to complete them. Some are searching for the perfect partner. Some just want the perfect job or the perfect pet. And some people, somewhere out there, are searching for their [...]
I was talking with a credit union marketer a few days ago who wants to redesign his website, but he’s facing resistance internally because some of his senior managers and board members say, “All [...]
