Seven reasons not to hire a digital marketing agency
Hiring a digital marketing agency isn’t for everyone. Working with an agency is a relationship, and just like when it comes to romance, it isn’t always the right time to get serious. If [...]
CUNA Councils News Archives
Is your personality a liability or an asset?
Newsweek magazine published a language analysis of US presidents done by FactBase concluding that Donald Trump speaks at a mid-fourth grade level, the lowest of all presidents analyzed, more than one grade level below the [...]
How HR leaders can win a seat at the table
"Our people are our greatest asset." These feel-good words have decorated countless company walls, websites and mission statements. But let's be real. Most organizations don't treat their employees like assets. Think of it this way: [...]
The Nussle Report – RBC delayed by 1 year
NCUA delays RBC by one year: NCUA’s decision to delay its risk-based capital rule by one year is a step in the right direction, but we believe it’s still a solution in search [...]
Data-driven marketing (without breaking the bank)
Known mainly in the automotive business and among a few large banks, ChannelNet recently launched a marketing platform for community banks offering personalized messaging, relevant offers, and informational content on a personal microsite. Thirty years [...]
Making digital personal
While the current banking landscape is mobile, global and immediate, it is also largely homogeneous. Most financial institutions have taken the same, generic, just-good-enough approach to digital banking, creating a commoditized online market in which [...]
Detect, protect, perfect: Eight steps to supercharge your fraud detection techniques
Across industries, financial crimes investigators—even those packing an arsenal of fraud detection techniques—have plenty to keep them awake at night. According to Javelin Strategy & Research's report, “2017 Identity Fraud: Securing the Connected [...]
Mobile banking: 3 risks to watch
Nearly two-thirds of consumers use a mobile device to conduct banking transactions, according to Mobile Ecosystem Forum’s 2018 Mobile Money Report. Mobile banking is a “must have” service for credit unions seeking to remain [...]
Knowing when not to pursue a merger
This year is the 50th anniversary of one of the most catastrophic mergers in history — the merger of two very large railroad companies, the New York Central and the Pennsylvania Railroads. Already powerful, the two [...]
CUNA announces the new Marketer’s Toolkit
The CUNA Marketing & Business Development Council recently rolled out their new Marketer’s Toolkit, an exclusive member benefit offering a range of downloadable policies, plans, forms and templates. “We have long wanted to create [...]
3 tech trends to watch
Emerging technologies will shape the future of financial services, Lee Wetherington, director of strategic insight at Jack Henry & Associates, told attendees at CU Direct’s Drive 18 Conference in Grapevine, Texas. Three technologies are: [...]
Journey Mapping: Get started in five steps
Want to identify your service pain points, boost collaboration between departments, and ultimately improve the member experience? Try “journey mapping,” a panel of credit union leaders advised at the co-located CUNA Technology Council and CUNA [...]
The Nussle Report – Consumers rank CUs over banks. Again
I hope you spent the Fourth surrounded by family and friends and took a little time to reflect upon and celebrate all the freedoms we're blessed to enjoy in America—fireworks and backyard barbecues, included! [...]
Coming Together: Tips and best practices for making the most out of mergers
M&A activity has recently been on the rise as credit unions continue to merge with other credit unions and occasionally even banks to expand their market share and better serve members. There were [...]
The Nussle Report – Big Awareness news from ACUC – June 29
I just announced at America's Credit Union Conference that over the next three years we intend to raise $100 million to fund and sustain a modern, research-driven national credit union awareness program that will begin [...]