CUInsight Publisher & CEO Lauren Culp is joined by Derik Krauss, Senior Website Consultant at BloomCU for a quick interview with just 3 questions... Three questions: 1. (0:28) When it comes to getting new [...]
Credit unions have lots of products and services. While variety can be a good thing, sometimes your own products compete with each other. For example, Denver Community Credit Union has three checking products: Preferred Checking, [...]
Style tiling helps you design a better credit union website more quickly, more scalably, and for less money. And with this Style Tile Brief & Template, you can get started quickly. If you want to [...]
Thank you for tuning in to episode 6 of The CUInsight Network, with your host, Randy Smith, Co-founder of CUInsight.com. In The CUInsight Network, we take a deeper dive with the thought leaders who [...]
When looking to get more online applications, it’s tempting to focus on the end of your website’s funnel: “Is my product page compelling enough?” or, “Is my credit union’s third-party application platform [...]
If you’re a credit union marketer, chances are you’ve heard of website “speed bumps.” And, chances are, the NCUA’s guidelines about them have given you equal parts confusion and concern. But let’[...]
Personalization can have a big impact on a credit union website design. For instance, HFS Federal Credit Union got 3x more re-visits to its products by showing people personalized messages. But, how does it work? [...]
Your navigation system is one of the most important parts of your credit union website design. A good navigation system helps people easily find what they want; and a poor one causes people to bounce [...]
Analytics can help you measure the success of your credit union website and calculate the revenue it generates. But to get accurate reports, you need clean data. You and your colleagues visit the credit union’[...]
Download a copy of our GTM container Use this shortcut to set up click and form submission tracking in minutes: Simply download a copy of our Google Tag Manager container and import it into your [...]
From a marketing perspective, the job of your credit union website is to get people to apply for loans and accounts. Watch this video to learn how to measure the success of your website and [...]
According to your website analytics, thousands of people visit your credit union website every month. But most visitors don’t apply for loans and accounts. Why do people drop off without applying? And where on [...]
Imagine you need to add a quart of oil to your car. You pop the hood and grab your funnel. As you start to pour, you realize the funnel has several holes in it—more [...]
In our previous article, we determined that the success of your website is determined by its conversion rate. So what if you’ve done the calculations and are less than impressed with the results? We’[...]
We know the job of your credit union website, and we know how your website should do that job. But don’t stop now! How do you know if your website is doing the job [...]
