On The Mark Strategies News Archives

Curbside Series Part 2: Curbside marketing

Curbside Series Part 2: Curbside marketing

“Curbside ______” has become an overnight phenomenon thanks to the Coronavirus. Just type “curbside” on Google and you’ll get these top searches: In this second edition of our Curbside Series, we bring you: Curbside Marketing. [...]

7 ways to show great leadership in tough times

7 ways to show great leadership in tough times

Talk about tough times. Man. This is craziness, right? Never has the need for great leadership been more clear. I mean, what in the great wide world is going on? (And yes, I realize that [...]

10 top tips to develop young leaders

10 top tips to develop young leaders

On oversized Post-It Notes in board rooms all over the country you’ll often see something about the need to develop young leaders. But as the old Scottish proverb goes, If wishes were horses, beggars [...]

10 best practices for a successful name change

10 best practices for a successful name change

Changing your credit union’s or community bank’s name can be as scary as {insert your preferred cuss word here}. However, fear is often the enemy of risk. While making the strategic decision to [...]

8 symptoms of an unhealthy culture

8 symptoms of an unhealthy culture

Remember that feeling as a kid when your parents tried to take your temperature? No, not that way. I’m talking about when you were a little bit older, and they told you they needed [...]

Everyone talks or your strategic plan flops

Everyone talks or your strategic plan flops

How many people attend your credit union or bank’s strategic planning session? Ten? Twelve? More? Regardless of the number of voices, have you ever paused to really consider just how many are actually heard? [...]

2020 Marketing: 10 things you need to examine

2020 Marketing: 10 things you need to examine

January is almost over which means by now you’ve read countless articles on 2020 goals and trends. All of those are important. We’ve even written two ourselves (How To NOT Get Overwhelmed in [...]

7 keys to cultivating creative courage

7 keys to cultivating creative courage

Whether you find yourself in a leadership role or a creative role — or perhaps yours is both — it’s increasingly clear that what we’ll refer to as creative courage is a prerequisite to real, [...]