The latest from JMFA

- by Mark Roe, JMFA

Everybody loses without access to overdraft services

No overdraft fees may sound consumer-friendly — until you realize that people will still overdraw their accounts and need a way to meet short-term liquidity deficits. What does "no overdraft fees" really mean? For some consumers, [...]

- by James Darden II, JMFA

Better knowledge creates better advocates

Leadership provided by outside community bank and credit union board members is critical in setting strategic direction and ensuring that established policies, compliance expectations, and state and federal laws and regulations are followed. In addition, [...]

- by Cheryl Lawson, JMFA

Is your overdraft program free from bias?

Incorporating consumer data and innovative technologies—such as artificial intelligence (AI) or machine learning—into service delivery strategies has become more commonplace amid the pandemic, changing consumer service expectations and increased fintech competition. It is [...]

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Latest Press from JMFA

JMFA names new Regional Sales Director

JMFA, a leading profit-improvement consulting firm for banks and credit unions, announces the hiring of Dan Boyer as Regional Sales Director for Illinois and Missouri. Boyer joins JMFA with 18 years of experience assisting community [...]

JMFA announces new regional director

JMFA, one of the leading consulting firms in the financial services industry, announced today that Gil Johnson has joined the company’s team of professional consultants and performance improvement experts as a regional director. He [...]

JMFA welcomes new regional directors

JMFA, a profit-improvement consulting firm for community banks and credit unions, today announced the expansion of its team of experts and consultants with the addition of the following new Regional Directors. “As the financial services [...]

John M. Floyd & Associates wins AMA Houston Crystal Awards

Two JMFA marketing campaigns selected for strategy, message-alignment and results. BAYTOWN, TX (May 21, 2015) -- John M. Floyd & Associates (JMFA), the leading consultant for banks and credit unions nationwide, received top honors at [...]

John M. Floyd & Associates announces new regional director

BAYTOWN, Texas (October 14, 2013) – John M. Floyd & Associates (JMFA), a profitability and performance improvement consulting firm for financial institutions, announced today that Susan Prell has joined the company as a regional director. She [...]