30-day loan promo brings “Best Month Ever”
“Our credit union is too small to compete.” While this may sound like a statement of unfortunate fact, it’s a common excuse that exposes a lack of will and creativity. The small credit unions [...]
The latest from Your Marketing Co
Fact or fiction: Digital edition
There have been a ton of noteworthy things happening in the digital space over the last couple weeks (Mr Zuckerberg goes to Washington). While the Cambridge Analytica data sale fills headlines, it is far from [...]
Where does your financial institution belong?
Where does your credit union or community bank belong? Hopefully the answer is not “in the toilet,” but if you answered, “in the bathroom,” then you would be correct. Let me explain. When we market [...]
The dreadful reality of a wasted planning session
Every year credit union leaders and volunteers gather with the best of intentions, hoping to discuss where they’ve been, where they are, and where they’re going. The ultimate goal of these sessions is [...]
Surprise! Millennials fall for financial scams more often than elders
When we think about financial scams, we often assume that it’s our elders who fall prey most often. But according to a recently released Federal Trade Commission (FTC) report, statistics show that millennials are [...]
Did elementary school field trips set you up for workplace success?
“There’s strength in numbers.” It’s a familiar phrase to most of us. When I hear it, I immediately think back to the safety precautions we had to follow on elementary school field trips. [...]
The A Word: Can an audit actually be a good thing?
The word audit can strike fear in most of us. Thoughts immediately turn to the IRS digging through your personal finances, looking for some perceived wrongdoing that can end with you in jail. Even the [...]
Job openings with Your Marketing Co
Upcoming events with Your Marketing Co
Latest Press from Your Marketing Co
YMC announces Fred LeBlanc as annual meeting headliner
Your Marketing Co., a full-service creative marketing agency for community financial institutions, announced Fred LeBlanc, lead singer of Cowboy Mouth, will headline its YMC Family Event, August 19-20, 2018 in celebration of its 10th Anniversary. [...]
Switch campaigns flip the stagecoach
Credit unions in California, Florida, New Jersey and South Carolina are throwing some jabs at the third largest bank in the U.S. Targeting the customers of Wells Fargo Bank, the credit unions are offering $[...]
New website design firm brings ‘Uncommn’ website solutions
Unlike other website vendors, who provide cumbersome technology coupled with costly customer support, uncommn is turning the common frustration of web marketing into the “uncommn.” The new website design firm provides credit unions and community [...]
Marne Franklin joins YMC as Digital Marketing Manager
Today your marketing co., a full-service creative marketing agency for financial service firms, announced the hiring of Marne Franklin. She is responsible for the planning, execution and measurement of all web, digital, and social advertising [...]
YMC adds two marketing specialists to support growth
Today your marketing co., a full-service creative marketing agency for financial service firms, announced the hiring of Jennifer Pham and Frank Allgood. They join a growing team of talented professional at the agency’s new [...]
YMC rebrands, relocates to downtown Greenville
Today your marketing co., a full-service creative marketing agency for financial service firms, has moved their office headquarters to downtown Greenville. Doubling their office space, the wonderfully renovated 4,000-square-foot property is now open at [...]
Nicole Andretta promoted to Marketing Coordinator at First Financial Federal Credit Union
Nicole Andretta of Jackson, NJ was promoted to Marketing Coordinator at First Financial Federal Credit Union (www.firstffcu.com) in July 2015. Andretta will be responsible for coordinating special events, developing print materials, managing various [...]
