5 marketing mistakes you MUST stop making in 2019
It may be a little late to publish this article—you know, since we’re already in 2019—but trust me, what I’m sharing with you falls in the “better late than never” category. [...]
The latest from Your Marketing Co
It doesn’t have to be crazy at your credit union
“If it’s constantly crazy at work, we have two words for you: F**k that. And two more. Enough already.” How’s that for straightforward business advice? If your workplace is defined by 80-hour [...]
The biggest goal for 2019
Last year at this time, I was expecting 2018 to be the year that I started reading more. So, I stacked the odds in my favor by ordering several books from Amazon—some for enjoyment, [...]
Quick wins
The clichés above, we’ve all heard them. They are the sayings that make us drop a token in the slot machine or roll the dice at the craps table while attending an industry [...]
3 branding lessons for 2019
By now your credit union or community bank’s strategic plan is ready for the New Year. Hopefully, it’s a plan to help you close the gap and hold you and your team accountable – [...]
Do You Hear What I Hear
On Saturday mornings during the Christmas season, you can usually find me in my office streaming my favorite Christmas classics and whittling away at the last of my weekly to-do list. One of the items [...]
If your credit union died today…
Here’s something to think about: What if your credit union died today? What if you locked your doors, shut off the lights, and just faded away? Would your members be irritated at the inconvenience [...]
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Latest Press from Your Marketing Co
New brand strategy for a Louisiana postal financial institution
Post Office Employees Federal Credit Union, a $36 million credit union based in Shreveport, La., has completed its rebrand as POE – bringing new meaning to its acronym in the form of “Pride, Ownership and Excellence.” [...]
YMC teams with three new hires
This month, Your Marketing Co., a full-service creative marketing agency for community financial institutions, welcomed three new marketing professionals to its team. The announcement comes as YMC deepens its talent pool to serve a growing [...]
YMC announces Fred LeBlanc as annual meeting headliner
Your Marketing Co., a full-service creative marketing agency for community financial institutions, announced Fred LeBlanc, lead singer of Cowboy Mouth, will headline its YMC Family Event, August 19-20, 2018 in celebration of its 10th Anniversary. [...]
Switch campaigns flip the stagecoach
Credit unions in California, Florida, New Jersey and South Carolina are throwing some jabs at the third largest bank in the U.S. Targeting the customers of Wells Fargo Bank, the credit unions are offering $[...]
New website design firm brings ‘Uncommn’ website solutions
Unlike other website vendors, who provide cumbersome technology coupled with costly customer support, uncommn is turning the common frustration of web marketing into the “uncommn.” The new website design firm provides credit unions and community [...]
Marne Franklin joins YMC as Digital Marketing Manager
Today your marketing co., a full-service creative marketing agency for financial service firms, announced the hiring of Marne Franklin. She is responsible for the planning, execution and measurement of all web, digital, and social advertising [...]
YMC adds two marketing specialists to support growth
Today your marketing co., a full-service creative marketing agency for financial service firms, announced the hiring of Jennifer Pham and Frank Allgood. They join a growing team of talented professional at the agency’s new [...]
