The latest from Your Marketing Co

- by Frank Allgood , Your Marketing Co.

People helping people? People please!

“People helping people.” It’s been a registered trademark owned by CUNA since the early 1960s. So many credit unions have it in their mission statement, on their website and in their marketing materials. It’[...]

- by Your Marketing Co.

Americans’ top financial concerns: What you need to know

Stop selling products and start selling solutions. I preach it all the time, and it’s an approach we always ask our clients to consider when we’re working together to craft their marketing message. [...]

- by Your Marketing Co.

Can you handle Beast Mode banking?

Running back Marshawn Lynch is returning to the NFL to play for the Oakland Raiders. If you’re not familiar with Lynch, he led the Seattle Seahawks to two Super Bowl appearances and earned the [...]

- by Your Marketing Co.

Speak their culture, not their language

Just because someone is bilingual, do you have to speak both languages? Well… it depends. Am I your target market or are you more interested in my kids? Before I came to the United States, [...]

- by Your Marketing Co.

Video trends from YouYube

Thinking of adding online video to your digital marketing strategy? We’ve got the stats from YouTube to back up your plan, especially if you’re thinking of making the change from a traditional TV [...]

- by Bo McDonald, Your Marketing Co

Mix it up!

In 1993, John Fogerty found himself in front of the United State Supreme Court. No doubt, the justices had their favorites—Chief Justice Rehnquist, in his decision, referred to CCR as one of the greatest [...]

- by Frank Allgood, Your Marketing Co.

We are all guardians of leadership

Recently four members of YMC’s development team attended Chris LoCurto’s Next Level Leadership event. Over the course of three days, we learned about our personality styles, how to resolve conflict, how to gain [...]

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Latest Press from Your Marketing Co

Marne Franklin joins YMC as Digital Marketing Manager

Today your marketing co., a full-service creative marketing agency for financial service firms, announced the hiring of Marne Franklin. She is responsible for the planning, execution and measurement of all web, digital, and social advertising [...]

YMC adds two marketing specialists to support growth

Today your marketing co., a full-service creative marketing agency for financial service firms, announced the hiring of Jennifer Pham and Frank Allgood. They join a growing team of talented professional at the agency’s new [...]

YMC rebrands, relocates to downtown Greenville

Today your marketing co., a full-service creative marketing agency for financial service firms, has moved their office headquarters to downtown Greenville. Doubling their office space, the wonderfully renovated 4,000-square-foot property is now open at [...]

121 Financial Credit Union announces key management changes

President and CEO, Bruce Fafard installs new executive team JACKSONVILLE, FL (July 21, 2015) -- Newly named president and CEO of 121 Financial Credit Union, Bruce Fafard announced a new centralized organizational structure at the [...]

Scient Federal Credit Union names new President & CEO

GROTON, CT (July 20, 2015) -- Scient Federal Credit Union (Scient) announced that its Board of Directors has named David Purcell as its new President & CEO. “The Scient Board of Directors is thrilled to [...]

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