Altura CU assists Salvation Army in fulfilling Christmas wishes

RIVERSIDE, CA (January 9, 2019) — Altura Credit Union employees helped fulfill Christmas wishes of more than 300 local families in crisis this holiday season through The Salvation Army’s annual Angel Tree holiday program.

“In addition to fulfilling 50 Christmas wishes through our own Angel Tree, Altura was especially honored to host ‘distribution day’ for 300 Riverside area families served through the Salvation Army program,” said Tina Covington, Altura Vice President, Sales and Business Development. “This program is really special to our employees. In addition to their donations, 30 of them volunteered at the distribution center.

“We provided space for the Salvation Army to organize the toys for the children where their parents could pick them up in time for Christmas,” Covington added. “It was truly an honor working with The Salvation Army and other volunteers who care so much for the children in our communities,” Covington added.

According to The Salvation Army, the nationwide Angel Tree program is designed to raise in-kind gifts to assist families who are in crisis as a result of medical issues, unemployment, homelessness, medical issues or other difficult circumstances and who otherwise wouldn’t have the resources to celebrate Christmas. Tags are placed on Christmas trees as if they are ornaments, from which people can select the wishes to fulfill.

Altura Credit Union staff, in Altura T-shirts, deliver employee donations to The Salvation Army for its Angel Tree holiday program in Riverside, Calif. Altura also hosted “distribution day” for parents to pick up the Angel Tree gifts from throughout area before Christmas.

Altura Credit Union and community volunteers work with Salvation Army staff to prepare gifts donated through the Angel Tree program. In addition to fulfilling the wishes of 50 children through its Angel Tree, Altura provided space where parents could pick up the toys collected through Salvation Army Angel Trees throughout Riverside.

About Altura Credit Union

Based in the Inland Empire for 60 years, Altura Credit Union serves more than 127,000 Members, has $1.352 billion in total assets and operates 13 branch offices in Riverside County.  Membership is open to anyone who lives, works, worships or attends school in Riverside and San Diego counties; selected cities in San Bernardino and Orange counties; as well as U.S. Military, U.S. Government and Civilian employees working at March Air Reserve Base in Riverside County; and retirees of the United States Armed Forces. For more information on Altura, visit, or call 1-888-883-7228.


Carol Kramer for Altura Credit Union
Kramer Communications
Cell: 818-497-5123

More News