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Arkansas Federal Credit Union Chooses Prime Alliance Solutions, Inc.

Dan Green
EVP, CU Solutions
Prime Alliance Solutions, Inc.
7701 York Ave South / Suite 250
Edina, MN 55435
608.770.7861
dgreen@primealliancesolutions.com

EDINA, MN. - Arkansas Federal Credit Union is the latest to choose Prime Alliance Solutions' prime+, the first cloud-based mortgage technology that enables credit unions to consolidate multiple lending platforms to one system. "We are honored to have been chosen by Arkansas Federal Credit Union. Their strategies and ours, which focus on helping more members become homeowners in affordable, sustainable ways, align very closely," said Dan Green, Executive Vice President, Credit Union Solutions for Prime Alliance.

"prime+ was the obvious choice for our credit union. Their one-system approach to mortgage technologies lets us consolidate multiple systems. The rewards are remarkable," said Frank Lawrence, Assistant Vice President, Mortgage Lending of Arkansas Federal Credit Union. "Mortgage lending is very important to our members and to our credit union. We are differentiating ourselves by the lending experience we create so that buyers and refinancers alike go from application to closing quickly and effortlessly," Lawrence said.

prime+ is designed with the member experience in mind, with an emphasis on ease, transparency and compliance. "Mortgage lending is intricate, compliance is essential. We've built prime+ to make the complex simple for members and for credit unions alike. Approvals and disclosures happen at the time of application, saving days. The process is paperless, saving time, money and resources. Best of all, everyone involved stays informed in real-time. Only prime+ offers these capabilities," said Green.

"With prime+ we will easily implement our plan to make Arkansas Federal Credit Union the state's mortgage lender of choice for members and prospective members alike. We are energized by the possibilities and are looking forward to implementation in mid-July," said Lawrence.

About Arkansas Federal Credit Union
Arkansas Federal Credit Union has fourteen service center locations, we serve over 85,000 members from over 500 employer/associational groups and our assets are in excess of $800 million. AFCU strives to provide the products and services that make it easier for our member’s to do business with us, while improving their financial lives. AsAFCU continues to grow and develop we keep in mind that we are here to serve our members and through that service we provide homage to our original sponsor and the great men and women of LRAFB. Arkansas Federal Credit Union’s mission is to “Improve Each Member’s Financial Life”. AFCU strives to do this by offering a wide variety of products and services to its members that are able to accomplish their financial goals.

About Prime Alliance Solutions, Inc.
Prime Alliance Solutions, Inc., is the largest and leading credit union service organization concentrating on credit union home lending. Prime Alliance’s technology isthe first and only system that enables fully paperless, completely digital mortgage lending. More than 30% of all credit union mortgages are originated on Prime Alliance’s prime+ technologies. In addition to its unique technologies, Prime Alliance offers a full family of real estate solutions, including online applications, loan origination software,loan servicing, closing and settlement services and real estate services. With its acquisition of Dexma, Inc., in 2010, Prime Alliance also serves community banks and large mortgage lenders with custom lending solutions. Visit the company’s website at www.primealliancesolutions.com.