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Carter Credit Union joins growing number of leading credit unions partnering with Ignite Sales to guide members to wise financial choices

DALLAS, TX (January 26, 2021)Ignite Sales, Inc., the financial industry leader in customer engagement technology, today announced that Carter Credit Union has selected Ignite to provide a digitally engaging experience for their members to ensure quality conversations and understanding of members needs across all channels. Carter has a strong presence in Louisiana, Texas and Arkansas.

Ignite will provide its intelligent, white-labeled, interactive digital conversation guidesfor Carter Credit Union, to interact with members in branches and digital channels. The service will provide a unique, intelligence driven, conversation to understand and uncover the unique needs of each member to help improve the financial well-being of each member.

Along with the Interactive digitally guided conversations, Carter will have access to Ignite’s award winning IQ Analytics portal, providing real-time, actionable data analytics to identify key member preference trends and provide insights into members financial needs. In addition, Carter management will be able to see which branch associates are doing well and which might need coaching to help ensure members’ needs are effectively identified and fulfilled. This information will help the credit union develop new online services, improve existing products, and ensure all associates are trained appropriately.

“Ignite is honored to work with Carter Credit Union to help members and businesses fulfill their financial needs both online and in branches” stated George Noga, CEO of Ignite Sales, Inc.


About Ignite Sales

Ignite Sales empowers banks and credit unions to increase online apply rates, account openings, and customer satisfaction. Its customer engagement platform builds customized, dynamic, customer-facing conversation guides for financial institutions that discover customer financial needs and generate highly accurate account recommendations that address each customer’s precise needs and circumstances. For over 20 years, banks and credit unions have been boosting the financial wellness of their customers and members with Ignite, resulting in 40% improved customer satisfaction, 100% accurate recommendations, and up to 150% growth in sales. All conversations are captured and leveraged by award-winning analytics that delivers decision-making data to bank management to improve product offerings, processes, and marketing efforts. Visit us at www.ignitesales.com on LinkedIn and Twitter @IgniteSales.

About Carter Credit Union

Carter is over 30,000 members strong with assets topping $450 million and serves people from coast-to-coast (delete “coast to coast comment please). Carter provides retail member services, business lending and commercial deposit services. Carter has made significant investments in systems and people to provide superior services to both retail members as well as business members. Carter takes pride in the level of technology that is offered to members while continuing to provide the “personal” service that members are accustomed to. Carter remains dedicated to the mission of improving the financial well-being of its members and to serving its communities. www.cartercu.org

Contacts

Whitney Loe, SCMS
Director of Business Development for Credit Unions
Ignite CU
Direct: 318-313-3201
Main Office: 972.528.5050
wloe@ignitecu.com
www.ignitesales.com

Laura MacSweeney
Red Javelin Communications (for Ignite Sales)
339-221-0614
laura@redjavelin.com

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