While reports of Black Friday-Cyber Monday 2015 shopping ranged from “bleak” (forbes.com) to “record breaking” (adobe.com), CO-OP Financial Services’ own transaction processing data show the 2015 holiday season opened on a par with 2014.
“Our EFT and shared branch transactions by the members of our client credit unions showed a slightly higher volume on Cyber Monday compared to last year,” said Stan Hollen, President/CEO CO-OP. “This bodes well for December retail buying, since we had a record breaking year in 2014 with more than 3 billion transactions, a figure we expect to surpass in 2015.”
Transactions processed by CO-OP include debit, credit, ATM and branch services. Sample volumes on November 30 (Cyber Monday 2015) include:
- Total volume for the day: 9,421,258 transactions.
- Peak volume per hour: 775,455 transactions during 8 a.m. Eastern time.
- Peak volume per minute: 14,918 transactions at 10:27 a.m. Eastern time.
- Peak volume per second: 258 transactions at 10:24:45 a.m. Eastern time.
Higher numbers during the holiday season may still be yet to come. CO-OP typically experiences the highest volumes of the year on December 24. On Christmas Eve 2014, for instance, transactions for that day reached a single-day record of 10,327,641 transactions.