Credit union strategist Kathy Darwin launches strategic coaching services
As a response to the post-pandemic economy, ongoing accountability & coaching services have been developed to fit the modern credit union’s needs.
PHOENIX, ARIZONA (June 9, 2023) — Kathy Darwin, longtime credit union strategic planner, has launched a new service to address the changing needs of modern credit unions. Strategic coaching is a revolutionary service which blends traditional strategic planning services and an ongoing coaching and accountability partnership, creating a flexible, efficient, and timely solution.
“We are in an environment where credit union and non-profit decision makers must strategize throughout the year, not just once a year, creating the need for tools, resources, and consistent check-ins on a monthly or quarterly basis,” said Darwin, who has over 20 years’ experience in credit union strategic planning. Her strategic planning and coaching solutions offer practical application and action-driven processes, combined with monthly accountability check-ins, to create realistic and high-performing results.
“There was a time when strategic planning meant going to a resort out of town, spending three days eating fancy meals, playing golf, sight-seeing and allowing 1- 1.5 days of planning,” said Darwin. Her updated planning process does not include a long planning session; she focuses on what is important, which is the action. A critical piece that’s often overlooked is the monthly follow-up strategic discussion. Anyone should be able to join these sessions, and everyone should bring a voice to the table.
Darwin is redefining the credit union strategic planning process, guiding it into the 21st century. In a world where everything else has changed, why not the strategic planning process?
For more information, visit kathydarwin.com or email kathy.darwin@me.com
About Kathy Darwin
Kathy Darwin is proud to be the only credit union and non-profit-centric planner in the country. She engages individuals, teams, and organizations in strategic conversation, like thinking big, stretching their thought patterns, and challenging their “why.” The focus is on real results and outcomes, not just planning and facilitating. Darwin is the former president of the National Assistance League, a nationwide non-profit with over 23,000 members in 120 chapters, and a co-founder of Quality New Mexico.
