CU Direct hits mid-year auto lending milestone

Company reaches record loan amount, number of loans, in first half of 2016

ONTARIO, CA (September 1, 2016)CU Direct has reached a new milestone in auto loans, helping credit unions fund more than $16.1 billion in loans at the half-way point of 2016.

The credit union industry’s leader in best-in-class lending technology and automotive solutions, CU Direct has helped its 1,000+ credit union partners increase funded loans by 24.5% year-over-year.

Credit unions funded a record 529,000 auto loans through CU Direct’s Lending 360 and CUDL platforms in the first half of 2016, a 16.4% increase over the mid-year point of 2015. As a result, CU Direct credit union partners, as an aggregate, are the nation’s third largest auto lender, experiencing higher loan origination growth than any auto lender ranked among the nation’s top ten. CU Direct credit unions experienced greater loan growth than Wells Fargo Dealer Services and Ally Financial, according to AutoCount.

The growth reflects credit unions continued appetite in auto lending, growing market share from 19.7% year-end 2014 to 21% in June of 2016.

“CU Direct is excited to help our partner credit unions increase auto lending scale and efficiency, improving overall market share and creating a better member experience,” said Tony Boutelle, CU Direct’s president and CEO. “We are committed to delivering innovative technology, products, and services that help credit unions make more loans and improve their members’ auto buying and auto lending experiences today and in the future.”

About CU Direct

CU Direct has been a lending technology leader for 25 years, helping credit unions fund $368 billion in loans.  An enterprise lending solutions and technology company, CU Direct serves more than 1,100 credit unions and 15,600 auto dealers nationwide. CU Direct brings innovation and expertise to indirect lending, consumer and mortgage loan origination, point-of-sale, digital retail, analytics, marketing and CRM, auto shopping and business process outsourcing. For more information, visit Connect with CU Direct on Twitter and LinkedIn.


Bill Meyer
909.481.2360 |


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