DALLAS, TX (February 6, 2013) – To mitigate any challenges in today’s lending arena, credit union mortgage services provider CU Members Mortgage has responded to its credit union partner requests to help analyze potential mortgage loan penetration in their specific markets – along with revamping their mortgage departments. CU Members Mortgage’s response is a helpful lending analysis package called the CU Lending Makeover. The makeover package is designed to properly analyze growth strategies, potential rate fluctuations, and purchase money expertise to help the credit union see where they are lacking. The end result is showing how its credit union partners can build a stronger and more profitable mortgage lending program.
CU Members Mortgage makeover provides an in-depth analysis of current market volume and the demand in the credit union’s specific area. It literally allows a credit union to see the growth opportunity in potential dollars earned. The company evaluates what a credit union is leaving on the table and discusses its current approach to home loan programs, making proactive recommendations to enhance activity.
The makeover program also provides a customized proposal to bolster a credit union’s current program from the company’s expertise of assisting more than 1,000 credit unions nationwide. CU Members Mortgage analyzes and informs the credit union on what is working and helps it find the missing pieces that will guide it to reach more members to build a stronger pipeline.
In addition, CU Members Mortgage will assist credit unions in finding ways to put their new program into action and review progress as the credit union moves forward with an active solution to reach more members.
“We fully realize the lending challenges credit unions experience on a daily basis,” states Linda Clampitt, Senior Vice-President of CU Members Mortgage. “We live it with them everyday. So, based on our past knowledge, we developed this makeover kit to assist them in enhancing the loan activity for increased revenue and value. We believe it will work very effectively for them.”
About CU Members Mortgage
Founded in 1982 as a division of Colonial Savings, Dallas-based CU Members Mortgage provides comprehensive mortgage services to more than 1,000 credit unions, CUSOs, and leagues nationwide. CU Members Mortgage originates more than $2 billion in FHA, VA, and conventional loans each year. With a portfolio of $18 billion, it is one of the largest servicers of mortgage loans in the United States. Advanced technology, including a dedicated website with an online mortgage application that delivers confirmation in minutes, makes CU Members Mortgage one of the industry’s leading resources for mortgage services. The company is privately held and has branches located nationwide. For more information, visit: www.cumembers.com.