CU Solutions Group unveils LifeSteps™ Wallet
Innovative product presents comprehensive mobile app solution for credit unions
LIVONIA, MI (June 19, 2017) — During the Michigan Credit Union League/CU Solutions Group Annual Convention and Exposition, CU Solutions Group President/CEO Dave Adams unveiled the forthcoming launch of LifeSteps Wallet, an innovative mobile application designed to keep credit unions top-of-wallet and top-of-mind.
Through their credit union’s branded LifeSteps Wallet app, members will be able to browse new homes and automobiles, access coupons and exclusive discounts, access business directories, store documents, make mobile payments and much more. The application, currently in development, is slated for release in fall 2017.
As previewed by Adams, the app allows credit unions to be there for the everyday moments when their members use their phones to seek information about life’s big financial decisions. More importantly, all of these solutions point the member right back to the credit union for payments, transactions and financing.
“The LifeSteps Wallet can be a multi-featured ‘container’ app for all existing credit union service apps, including mobile banking. The vision is to provide members with simple mobile tools that help save time and money,” said Dave Adams, CEO/chairman of LifeStep Solutions™ and president/CEO of CU Solutions Group. “The credit union brand and marketing messaging will keep the credit union’s services top-of-mind as members do research, shop, maintain home and auto, and plan for the future.”
Adams gave attendees a demo of the mobile app, exhibiting its customizability, interface and content and that utilizes Yelp, Zillow, Houzz, AutoSmart, PayPal, Venmo, Home Advisor and many others. Adams’ unveiling, and subsequent demonstration of the LifeSteps Wallet mobile application, can be viewed here.
Credit unions can get more information and request a consultation now by visiting LifeStepSolutions.com.
About CU Solutions Group
CUSG is a credit union service organization offering leading edge products and services in the areas of HR performance, technology enabled marketing, and financial empowerment. The organization is home to numerous national brands, including Love My Credit Union Rewards, Save to Win, MemberXP, Compease, Performance Pro, and The Learning Center. CUSG has 90 shareholders composed of credit unions, credit union leagues, and credit union system organizations. The company has strategic partnerships with: Trust & Will, Intuit TurboTax, H&R Block, and Amtel CU, as well as a portfolio of investment partnerships in Marquis, WHITE64, AudioEye, CalcXML, and Think|Stack. For more information, visit CUSG.com.
About LifeStep Solutions
Founded in 2013 as CU Wallet, and acquired by CUSG in 2017, the company was rebranded as LifeStep Solutions. The enterprise enables credit unions to offer a robust, self-branded mobile application which includes best-in-class apps around shopping, home, auto, travel and financial wellness. LifeStep Solutions works with best-of-breed technology partners to deliver innovative, seamless, end-to-end consumer experiences integrated with credit unions. For more information, visit: LifeStepSolutions.com.
