Centerville, OH (January 23, 2026) |
Support EXP, the leading provider of customer and member experience intelligence solutions for banks and credit unions, announced that on February 10 it will host a live Executive Briefing on The CX Turning Point: How Growth Leaders Are Rewriting the Rules of Loyalty. The 45-minute session is designed to help bank and credit union leaders identify early behavioral indicators of experience risk, declining loyalty intent, and missed growth opportunities — well before those issues surface in traditional
CX metrics such as NPS, satisfaction scores, or attrition reports.
Most financial institutions don’t lose customers or members abruptly. Instead, disengagement builds quietly over weeks or months, often remaining invisible to lagging indicators. In this Executive Briefing, Rhonda Sheets, Founder and CEO of Support EXP, will examine why traditional CX measurement approaches fail as early-warning systems. Then she will identify what executives should be watching instead to inform strategic decision making and guide precise action that leads to growth.
Attendees will learn:
- Why the loyalty landscape is shifting — and what traditional metrics are missing
- The behavioral signals that now matter most for predicting churn and disengagement
- Where friction hides — and how to surface and remove it
- What next-generation loyalty means for sustainable growth
The briefing is designed for senior executives and leaders responsible for growth, performance, risk oversight, and CX strategy. The session is strategic/educational in nature, not a product demonstration.
“By the time NPS or satisfaction scores move, organizations are already late,” says Rhonda Sheets. “The CX Turning Point focuses on the early behavioral signals that indicate when experience risk is rising— giving executive teams the opportunity to act before it impacts the bottom line.”
Registration is now open at: https://supportexp.webinargeek.com/the-cx-turning-point-how-growth leaders-are-rewriting-the-rules-of-loyalty