Everwise appoints new Executives and VPs

SOUTH BEND, IN (April 23, 2024) Everwise Credit Union is pleased to announce several recent appointments  to the organization’s management team, including two new executives, a Market President for  South Bend + Elkhart, and four vice presidents. These additions demonstrate our commitment to assembling an ensemble of transformational leaders driven to build Everwise  into the ideal banking partner for aspirational individuals, families, and businesses in the  communities we serve. 

“We are eager to welcome these leaders to the team,” said Jason M. Osterhage, President +  CEO of Everwise. “The experience, education, and diversity of this cohort is remarkable.  Adding this new talent to our incumbent squad of engaged and able leaders will amplify our  ability to serve members better every day. I look forward to supporting them all as they join  the cause of supporting Everwise members growing into their dreams.” 

Each new leader will add a wealth of experience and expertise, positioning Everwise for  continued growth and success serving its members and communities: 

  • Paul Letourneau joins the Executive Management Team as Senior Vice President, Commercial Credit + Specialty Finance. In his role, Letourneau will provide strategic  and operational leadership for Everwise’s national commercial real estate and  SBA/USDA lending strategies, wholesale lending partnerships, and loan trading  programs. He will also be instrumental in the development of a sound overall credit  culture and maturing credit risk management capabilities. Letourneau spent a decade  at Merrill Lynch early in his career and has more than 30 years of CRE, healthcare, and  C&I experience with business banking and middle-market underwriting and portfolio  management responsibilities. Paul earned a Bachelor of Science from the University of  Missouri-Columbia.

  • Mike London joins the Executive Management Team as Chief of Account + Credit  Operations, where he will supervise and support core banking and credit operations  teams and processes to support Everwise member service, sales, and growth. In this  role, London will lead our middle- and back-office banking and credit operations  teams, including centralized underwriting and loan processing, deposit account  operations, payment operations, asset operations (loan servicing), small business  banking operations, collections/loss mitigation, and other related functions. London has 17 years of financial services experience and comes to Everwise after more than a  decade at Georgia United Credit Union, half of that time as Chief Lending Officer and  most recently as Chief Transformation and Strategy Officer. He earned a Master of Business Administration from the Georgia Institute of Technology and a Bachelor of  Business Administration from Georgia State University.
  • Amber Pulford joins Everwise as Market President, South Bend + Elkhart. In this role,  Pulford will lead business development, market relations, and civic/community  engagement efforts in the South Bend and Elkhart region. Pulford will ensure that the  Everwise brand is well represented, monitor competitor activities, and guide Everwise  strategic growth priorities across the Michiana region by actively supporting the  success of our service, lending, and banking teams. Pulford has more than 15 years of  experience in market management, business development, and strategic planning,  and has spent much of her career in community banking. Pulford earned a Bachelor of  Science in Organizational Leadership and Supervision from Purdue University and is  an alumna of the Graduate School of Banking at University of Wisconsin–Madison.

  • Jessica Gerich joins Everwise as Vice President, Marketing. She is responsible for  leading the marketing team and all marketing activities, including the design and  execution of customer, sales, and revenue growth strategies. Gerich has more than 15  years of experience in end-to-end digital and omnichannel marketing strategy across  multiple industries. She recently received a Master of Business Administration from the  University of Chicago Booth School of Business, and she holds a Bachelor of Business  Administration in Marketing from Cleveland State University.

  • Ashvin Prakash joins Everwise as Vice President, Product Strategy. In this new role,  Prakash will create the strategy, roadmap, and overall management systems for  Everwise products and services with an emphasis on creating higher value and meeting the financial and operational needs of the credit union. Prakash has over 15  years of experience in designing and launching consumer and B2B financial products  and services to optimize business growth and customer engagement. He earned both  a Master of Science in Economics and a Bachelor of Arts in Economics and  International Affairs from The Ohio State University.
  • Laurice Srichinda will head Everwise’s mortgage lending business as Vice President,  Residential Lending. She will be responsible for developing, implementing, and  achieving the strategic and annual operating plan and budget for all Everwise  mortgage lending. In this role, she will lead and oversee a broad array of functions  including mortgage sales, processing, underwriting, QA, closing, and  delivery/secondary markets. Srichinda has nearly 20 years of experience in residential  mortgage lending including sales, processing/operations, servicing, and capital  markets. Her experience includes growing and building programs at start-up  organizations. She earned a Bachelor of Arts in Economics at the University of Illinois  at Chicago and is currently pursuing a Master of Business Administration at National  Louis University.

  • Sven Leander joins Everwise as Vice President, Consumer Lending. In his role,  Leander will be responsible for developing, implementing, and achieving the strategic  and annual operating plan and budget for all Everwise consumer credit operations.  This will include leadership of the credit union’s indirect auto lending program and all  direct consumer loan products and operations. Leander has spent 20 years working  for banks and credit unions and has more than five years of executive-level lending  and operations experience. He’s also earned certifications as a Credit Union  Compliance Expert (CUCE) and Credit Union Development Educator (CUDE) from the  National Credit Union Foundation; as well as a certification from the Credit Union  National Association (CUNA) as a Certified Credit Union Financial Counselor (CCUFC).  Leander earned a Bachelor of Arts in Economics at Indiana University, Bloomington. 

About Everwise Credit Union

Everwise Credit Union is Indiana’s largest Credit Union with more than $5 billion in assets,  over 50 branches throughout Indiana and southwest Michigan, and more than 300,000  members. Everwise offers traditional financial services including checking, savings,  mortgages, and credit cards, as well as wealth management services. Since its founding in 1931, Everwise has focused on making a positive impact on its members and the community.  For more information, visit


Jeremy Riffle

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