Greater Nevada Credit Union acquires naming rights for Greater Nevada Field
Greater Nevada Credit Union (GNCU) recently announced that it acquired the naming rights to the Aces Ballpark in Reno becoming Greater Nevada Field. The venue is home to the Reno Aces Baseball Club, the Triple-A affiliate of the Arizona Diamondbacks, and soon to be home to the United Soccer League’s Reno 1868 Football Club that will begin playing in 2017.
“We’re very pleased to enter into this new partnership,” said Greater Nevada President and Chief Executive Officer, Wally Murray. “We believe we share a mutual commitment toward encouraging continued economic revitalization and community development in our region. We’re looking forward to Greater Nevada Field becoming a year round venue that hosts a variety of events and programs, and provides a multitude of safe and enjoyable experiences for families, individuals and groups.”
The 9,100+ capacity venue has seen 27 sellout crowds since it opened on April 17, 2009, including a turn in the national spotlight on July 17, 2013, when Reno hosted the Triple-A All-Star Game.
“We are focused on continuing to unite our community through the variety of events held here at Greater Nevada Field,” said Eric Edelstein, president of the Reno Aces and Reno 1868 FC. “Partnering with Greater Nevada Credit Union to move this vision forward crystalizes our commitment. No longer just a ballpark, Greater Nevada Field is here to be the premier experience in Northern Nevada.”
The agreement between GNCU, the Aces and Reno 1868FC includes exclusive sponsorship and advertising rights and prominent signage on the ballpark’s exterior façade, the scoreboard and numerous locations throughout the ballpark. GNCU will also be the lead partner on the Aces ticket fundraising program, which raised more than $130,000 last season. All money raised was by local non-profits to stay in the Northern Nevada community.