John M. Floyd & Associates Names New Senior Consultant

BAYTOWN, Texas (November 20, 2012) – John M. Floyd & Associates (JMFA), a profitability and performance improvement consulting firm for financial institutions, today named Keith Hughey as a senior consultant. His focus will include advising financial institutions on strategic planning, corporate governance, management succession, leadership and organizational health/human systems.

Hughey joins JMFA with more than 35 years of consulting and managerial experience. Until founding his own practice, J. Keith Hughey Company in 2008, he was a principal in the WHY Group, LLC.  Hughey began his career at Texas Commerce Bank. He became a consultant in 1977 and specialized in risk management for financial institutions for 20 years. Since that time, he has focused on developing strategies to fully leverage underutilized human capital assets for organizations.

Hughey is a widely read author, noted speaker, guest lecturer and faculty member at the Southwestern Graduate School of Banking at Southern Methodist University (SMU), where he teaches classes in strategic management, planning and leadership. In 2012 he was named Outstanding Board Member by the Texas Association of Appraisals Districts.  He also was named an advisor to the Banking Program at the Mays School of Business at Texas A&M University. Hughey received his Bachelor in Business Administration degree in accounting, and completed post graduate studies in finance and economics from the University of Houston.

“As ongoing regulatory and economic conditions continue to challenge the financial stability of banks and credit unions throughout the U.S., Keith and his colleagues will be providing our clients with years of experience in how to initiate and manage effective planning and change processes to improve productivity and performance,” said John M. Floyd, JMFA chairman/CEO. “We welcome Keith to our team and are delighted to offer his expertise to our more than 2,000 banking and credit union clients.” 

About JMFA:
John M. Floyd & Associates (JMFA), is a leading provider of profitability and performance-improvement consulting. For more than 30 years, JMFA has been recognized as one of the most trusted names in the industry, helping financial institutions enhance their bottom line with programs like JMFA Overdraft Privilege®. JMFA is also recognized for earnings enhancement and expense control programs, training, executive placement, account acquisition programs, as well as product, service, pricing and technology-improvement consulting. Simply stated, JMFA’s programs and services are designed to increase income or reduce expenses. JMFA is proud to be a preferred provider among many industry groups. To learn more about JMFA, visit or call 800-809-2307.

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