Press
Multi-Channel DeepTarget Products Selected by Credit Unions
Jennifer Peel
(256) 217-4431
jennifer.peel@deeptarget.com
Huntsville, AL, November 4, 2011 – DeepTarget Inc. today announced that more credit unions had selected DeepTarget OLB and DeepTarget Email for their e-marketing initiatives through the online banking and email channels. Among the recent customers for DeepTarget are: Credit Union of New Jersey, New Jersey with both DeepTarget OLB and Email; Changing Seasons Federal Credit Union, Maine –DeepTarget OLB; Anne Arundel County Employees Federal Credit Union, Maryland – DeepTarget OLB; City of Memphis Credit Union, Tennessee – both DeepTarget OLB and Email.
Credit Union of New Jersey has been serving its members for over 65 years. Beginning as a credit union for state highway department employees, they now incorporate over 200 additional organizations. Considered a progressive institution, they maintain their focus on their members. They use Intuit Financial Services for their online banking.
Changing Seasons Federal Credit Union was originally known as Bangor Hydro Federal Credit Union and today serves several towns including Bangor, Brewer and Hampden. While serving the financial needs of these communities, they also focus on community involvement and partnerships that can support their members. Their online banking system is Symitar NTMC from Jack Henry and Associates and serviced by Synergent Solutions.
Anne Arundel County Employees Federal Credit Union was chartered in 1964 and its membership is made up of employees and families of Anne Arundel County government and Board of Education. Their online banking system is Symitar NTMC which they are planning to migrate to NetTeller in March of 2012; both are products from Jack Henry and Associates. AACE FCU saw the income potential of incorporating DeepTarget immediately, and will be utilizing DeepTarget’s free migration option to NetTeller next year.
Since opening its doors in 1959, City of Memphis Credit Union has offered high quality financial services to its members in and around Memphis, Tennessee. Their online banking is NetTeller from Jack Henry and Associates and they are now extending the use of digital media for marketing with DeepTarget OLB and Email.
DeepTarget’s flagship product, DeepTarget OLB, takes advantage of precious digital real estate within online banking for cross-selling and communicating with account holders. It is a secure, hosted online advertising solution built on a one-to-one, multi-channel offer management platform. DeepTarget OLB presents highly targeted and personalized offers to members within various online banking platforms.
Highly measurable, DeepTarget OLB has a proven track record of generating large numbers of new accounts and balances with an exceptionally high software return on investment (ROI).
DeepTarget Email takes the focus on targeting and personalization into the realm of email marketing. Unique for its rich user experience, particularly in using rules to individually target email recipients with applicable images and messages, DeepTarget Email takes the complexity out of creating personalized, relevant and therefore, highly effective, emails.
About DeepTarget Inc.
DeepTarget Inc. is an insight driven digital marketing company whose software is rapidly redefining targeted marketing. Through the use of DeepTarget marketing technology for online and other digital media, DeepTarget is able to provide comprehensive messaging solutions for businesses of varying sizes and in diverse industries. With anticipated significant growth in the online advertising and digital media industries, DeepTarget is uniquely positioned for sustained success. For more information, visit www.DeepTarget.com