My First Nest Egg and Timberland Federal Credit Union partner to empower elementary and middle school kids with financial education
DUBOIS, PA (March 11, 2024) — My First Nest Egg, an award-winning digital financial education system for kids, ages 3-13, is thrilled to announce its partnership with Timberland Federal Credit Union, a 50-year-old institution serving Clearfield, Jefferson, and Centre Counties located in the central region of Pennsylvania. The collaboration aims to provide free resources for Timberland Federal Credit Union members and the community, promoting youth financial education both at home and in the classroom.
My First Nest Egg’s co-founders, Nicolle Hood and Annie Shoen, both moms and former attorneys, developed this interactive learning platform in response to the growing concern of youth financial illiteracy.
“We’re in the midst of a financial literacy crisis costing Americans $350 billion a year due to personal finance mismanagement,” said My First Nest Egg’s CEO, Nicole Hood. “Without proper financial education programs, our children’s financial futures are at risk.”
Timberland Federal Credit Union, known for its exceptional member services, is eager to join forces with My First Nest Egg. Through this partnership, Timberland FCU will offer a customized co-branded version of the My First Nest Egg app and content, designed to engage their youngest members in learning about earning, saving, and giving back. The offerings include a white-labeled smart piggy bank, an age-appropriate curriculum, a dedicated website, calculators, and more, enhancing their youth programming.
“Timberland Federal Credit Union is proud to partner with My First Nest Egg to deliver financial literacy content in a fun and rewarding way,” said TFCU’s CEO, Joel Slagan. We have been focused on educating our existing members and now, by helping the next generation develop skills for financial success, we’re confident the impact of this program will aid in their journey to become an outstanding community member.”
“My First Nest Egg’s COO, Annie Shoen, emphasized, “Money habits form as early as age seven, yet many kids lack exposure to even basic money concepts during these crucial years, contributing to a financial literacy epidemic that affects mental health in adulthood.”
Research shows that 64% of adults identify money as a significant source of stress in their lives. Recognizing that money management is more about mindset than just math, My First Nest Egg aims to instill healthy financial habits in childhood, leading to improved financial outcomes and reduced financial stress in adulthood.
About My First Nest Egg
Co-founders Nicolle and Annie, both mothers, embarked on creating My First Nest Egg to address the financial education needs of their own children. Developed with input from child psychologists, financial experts, educators, and parents, My First Nest Egg empowers families to instill healthy financial habits in their young children through a fun and educational platform. For more information, visit MyFirstNestEgg.com, and follow My First Nest Egg on Facebook, Instagram, and LinkedIn.
About Timberland Federal Credit Union
Since 1973, Timberland Federal Credit Union has been a vital part of the DuBois, PA community, originally founded as Riverside Employees FCU. Over the decades, we’ve evolved, relocated, and grown, rebranding as Timberland FCU in 1985 to honor our region’s timber heritage. From humble beginnings in a basement to our current state-of-the-art facilities, we’ve remained committed to serving our members and the community. With strategic leadership and a focus on innovation, we’ve expanded our reach, opening branches in Clearfield, Pleasant Gap, and Philipsburg, and continually enhancing our services to meet the evolving needs of our members. As we reflect on our first 50 years, we’re excited about the future, driven by our mission to be the credit union YOU can GROW with! For more information, visit https://www.timberlandfcu.org/ or call (814) 371-2676.
