GRAND RAPIDS, MI (April 29, 2014) -- Chatter Yak!, the Oshkosh, Wisconsin based CUSO
specializing in marketing, social media, website development and branding joined forces
with its first equity investor, CU*Answers for a strategic planning session.
CU*Answers, the 100% credit union owned CUSO, headquartered in Grand Rapids, Michigan,
hosted the one day session where 14 participants from the two newly partnered companies
attended. Jim Vilker, CU*Answers Vice President of Professional Services facilitated the
session during which participants discussed strategic goals for the future of Chatter Yak!.
“We understand the power of collaboration. Chatter Yak! exists to level the playing field for
credit unions of all sizes, so that each can market their brand like champions and weave
social media into the fabric of their organizations’ culture, enabling them to capture the
attention of members and the community,” Kevin Ralofsky, Chatter Yak! CEO, stated when
asked about the role Chatter Yak! plays in helping credit unions.
Randy Karnes, CU*Answers CEO, described the partnership with Chatter Yak! as a walk the
talk investment. “We pull ourselves towards the future by committing in the present to get
vested in new ideas and service requirements. We see social media, not as a tangent to
member service and contact, but a core competency need for the future.”
Chatter Yak! assists credit unions across the United States daily with initiatives such as social
media compliance, social media training, social media management, social media based
contests, marketing campaigns, and website design.
About CU*Answers, Inc. CU*Answers offers expertise in implementing technical solutions to operational needs, and is a leader in helping credit unions form strategic alliances and partnerships. CU*Answers provides a wide variety of services for credit unions including its flagship CU*BASE® processing system (online and in-house) and Internet development services featuring It’s Me 247 online and mobile banking. Additional services include web development, network design and security, and image check processing. Founded 40+ years ago, CU*Answers is a 100% credit union-owned cooperative CUSO providing services to credit unions representing nearly 1.5 million members and $12.6 billion in credit union assets. For more information, visit www.cuanswers.com.
About Chatter Yak! - Chatter Yak! exists as a Credit Union Service Organization (CUSO) designed to assist credit unions in marketing and advertising across traditional and emerging communication channels. It is our aim to make credit unions
stand out from other financial institutions. With an emphasis on member engagement both inside and outside of the branch,our products and services focus on the entire member experience. Realizing that the financial industry is extremely
competitive, we focus on helping credit unions create long-lasting impressions with their members in order to establish
member loyalty and retention. For more information, visit: www.chatteryak.com.