Press

Over 500 Youth now going with the “Flow”

Contact:                                                          
Greg Meyer
Meriwest Credit Union
Community Relations Manager
Direct Line: 408-365-6328                                                      
gmeyer@meriwest.com

In six months since the launch of the new teen account, Meriwest Credit Union has opened over 500 Flow Account memberships. The Flow Account and Debit Card is an innovative way for teens and young adults (age 13 to 24) to manage their daily cash flow. It provides young people with freedom and independence while also encouraging financial responsibility. The Flow Account allows the youth the opportunity to carry a personal debit card, independent of the family card with its unique design, while offering electronic access to their own account. Meriwest knows the importance of parental involvement in teaching teens how to manage their finances. By utilizing Meriwest’s online banking system, the Flow Account is managed jointly by a parent and the teen.

“Serving this younger segment of our membership with the FLOW account is important in helping them gain financial acumen and independence,” said Tony Cortez, Vice President of Marketing at Meriwest Credit Union. “With the introduction of the Flow Account we continue to make significant inroads into serving a very elusive demographic, the American Teen. For the parents and teen members, it helps create a new conversation around money and how to manage it while still enabling teens the ability to manage their accounts in an independent manner.”

“The Flow Account was a lifeline. If I couldn’t be there for them, it was an unexpected relief to know Meriwest was.” So stated Sylvia Fischer, a Meriwest member and mother of two teen members.

“My two teenagers went to Europe on their own. I set them up with their itinerary, cell phones, and funded their Flow Cards for their trip. Well, their phones failed to work in Wales and I told my Meriwest Credit Union FSR about how worried I had been. She brought up their Flow Accounts in online banking for me and I was able to see where they had purchased train tickets to Cardiff and a hotel there. The Flow Account was a lifeline. If I couldn’t be there for them, it was an unexpected relief to know Meriwest was.”

About Meriwest Credit Union

Meriwest Credit Union, one of Silicon Valley’s largest and established financial institutions, has been providing proactive, personal, convenient and innovative financial services to nearly 90,000 businesses and families throughout the San Francisco Bay Area and Tucson, Arizona, for more than 49 years. More information can be found at www.meriwest.com.


More News