Press

Peoples Advantage announces its service philanthropic extension, Peoples Advantage Helping Hands and its first Executive Director, Shanika McClelland

PETERSBURG, VA (January 31, 2024)Peoples Advantage Federal Credit Union (PAFCU) announces its philanthropic  extension to the Credit Union, Peoples Advantage Helping Hands (PAHH), the 501(c)3 to serve as the  backbone to fill financial gaps that negatively impact historically marginalized community members. As a  certified Community Development Financial Institution (CDFI), PAFCU aims to meet the needs of  communities that are often challenged with lower income levels and neglected by mainstream financial  services. This extension will allow the credit union to partner with PAHH to expand access to free  financial coaches and new loan products designed to build wealth in the community.  

Peoples Advantage Helping Hands has also announced the esteemed Shanika McClelland as its first  executive director. McClelland joined the team after serving two years at Local Initiatives Support  Corporation (LISC), Virginia as program officer of wealth and community development. Her commitment  to creating economic impact in underserved communities aligns with the mission of the Credit Union and  newly established nonprofit bringing a wealth of experience to make a positive impact through strategic  philanthropy. McClelland will oversee strategic development, grant writing, fundraising and financial  education for the nonprofit.  

“We are thrilled to announce Shanika as our first executive director for our nonprofit,” stated President  and CEO, Amanda Habansky of Peoples Advantage Federal Credit Union and Peoples Advantage Helping  Hands board member. “She is a visionary with a unique blend of leadership acumen, passion for  philanthropy, and commitment to impact-driven initiatives. Shanika is perfect to lead our nonprofit to  make a meaningful difference in our community.” 

McClelland’s accomplishments include the development and management of an award-winning  transportation program, opening a high-functioning Financial Opportunity Center that served Richmond’s  northside and leading the Richmond region in community development programs. 

McClelland holds a Bachelor of Art in Communication and Media Studies from Ball State University. 


About Peoples Advantage Federal Credit Union (PAFCU)

Founded on the principle of people helping people, Peoples Advantage Federal Credit Union believes in  the power of the community and aims to empower its members with the financial tools and resources  they need to achieve their goals. Located in Petersburg and Richmond, Virginia, the credit union operates  on a not-for-profit basis, prioritizing the best interests of its members above all else. As a Community  Development Financial Institution, Peoples Advantage Federal Credit Union is member and community focused providing competitive rates, low fees, and personalized financial solutions tailored to individual needs.

Contacts

Stephanie Potter, Director of Marketing
P: 804.478.3081 x 730
spotter@peoplesadvfcu.org

More News