MINNEAPOLIS, MN (January 7, 2014) -- Result150 announces that it has closed a second round offering raising an additional $450,000 from investors. This offering is in addition to the first round offering, which raised more than $1.2 million.
“The opportunity for credit unions to engage in cross-channel conversations with members and prospective members is huge and partnering with CUSO’s like result150 will be vital to credit unions successfully capturing the attention of on-the-go digital consumers,” says Amy Sink, CEO Interra Credit Union, one of the investor partners of the second offering.
Member’s Development Company who led the first successful fundraising round in 2012 conceived of Result150 and spun it off as an independent company for launch in 2013.
Result150 officially launched in December 2013 and these funds will enable result150 to move quickly in development and marketing of its online media solutions.
Result150 media solutions allow credit unions to cost effectively participate in a national online, social and on-the-go conversation with consumers at various financial buying stages through the result150 Media Network. Consumers are matched to local credit unions at stages of decision-making during their engagements with the media network by result150’s targeting technology via multiple geo-social attributes to satisfy field of membership requirements.
“We’re honored that our credit union investors have supported our mission to bring a national voice to the credit union industry while augmenting their local in-branch online marketing efforts,” says Lisa Nistler, President & CEO of result150. “We believe that online, we are stronger together.”
The result150 Online Media Network is available via a monthly subscription and fee per conversion program. For more information or to sign up interested credit unions can visit result150.com.